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Post new topic   Reply to topic  Vonage® VoIP Forum - Vonage News, Reviews And Discussion » Vonage Stock
Poll

Will cutting advertising costs benefit Vonage's bottom line?
Yes
69%
 69%  [ 18 ]
No
30%
 30%  [ 8 ]
Total Votes : 26

Author Message
nognog
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Joined: May 31, 2006
Posts: 17

PostPosted: Sun Jul 23, 2006 3:35 pm    Post subject: Take care of your present customers first! Reply with quote Back to top

Advertising helps gets new customers, no question. But Vonage needs to worry on how to retain its unsatisfied customers. First, the company needs to improve its customer service. Second, the company needs to make amends of its customers that participated in its recent IPO. Bussiness sustainability is about protecting your base. You might be attracting new customers aggressively but if you are also losing them as fast as you can attract them then you eventually going to lose in the end.
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BigTime
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Joined: Jun 15, 2006
Posts: 111

PostPosted: Mon Jul 24, 2006 12:46 pm    Post subject: Reply with quote Back to top

There will be no amends to customers screwed over on the IPO unless they win their many lawsuits against the company.

Sure that would be the right thing to do. But can you expect that from a company that knowingly and openly supports spyware?
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dconnor
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PostPosted: Mon Jul 24, 2006 1:59 pm    Post subject: Reply with quote Back to top

BigTime wrote:
But can you expect that from a company that knowingly and openly supports spyware?


That is not true. It was done via a third party marketing company (I.E., affiliate) and they were dropped as soon as Vonage caught wind of it.

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BigTime
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Joined: Jun 15, 2006
Posts: 111

PostPosted: Thu Jul 27, 2006 3:28 pm    Post subject: Reply with quote Back to top

No, I am correct, and you have it wrong.

Vonage learned that it was using more than a year ago. See
http://www.vonage-forum.com/ftopic6528.html



Yet Vonage still supports Spyware.

See http://www.benedelman.org/news/071806-1.html and
http://www.informationweek.com/management/showArticle.jhtml?articleID=190500551

Note that Edelman's post is just 9 days ago.
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dconnor
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PostPosted: Thu Jul 27, 2006 8:01 pm    Post subject: Reply with quote Back to top

BigTime wrote:
No, I am correct, and you have it wrong.

Vonage learned that it was using more than a year ago. See
http://www.vonage-forum.com/ftopic6528.html



Yet Vonage still supports Spyware.

See http://www.benedelman.org/news/071806-1.html and
http://www.informationweek.com/management/showArticle.jhtml?articleID=190500551

Note that Edelman's post is just 9 days ago.


Trust me on this one, you are wrong again. Vonage dumped the first party, and the second one.

This is not the first nor the last time that a company with a large marketing budget will have these problems.

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BigTime
Vonage Forum Senior
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Joined: Jun 15, 2006
Posts: 111

PostPosted: Fri Jul 28, 2006 7:42 pm    Post subject: Reply with quote Back to top

Quote:
Edelman says in his newsletter, " I disagree. There's plenty more Vonage could do. For example, Vonage could refuse to work with partners like Vendare, that have known ties to spyware vendors and that even make and distribute their own spyware." He goes on to cite several other ways in which Vonage could ensure that its ads were not delivered via spyware.


In other words, Vonage continues to deal with companies that it has every reason to know will use spyware to advertise Vonage.

Also read this from Business Week:

Quote:
Many major companies, such as Cingular and Yahoo, have severed connections with Direct Revenue. But the ads of others, including Vonage, continue to appear in Direct Revenue pop-ups.


Tell me Daniel, if Vonage is so innocent, why is that Cingular and Yahoo managed to stop using Direct Revenue, but Vonage didn't?

Doing unethical things while always maintaining the thinnest veneer of plausable deniability is not good business practice. When you do bad things, you take responsibility and stop. You don't keep on doing them while coming up with excuse after excuse. That is exactly what Vonage has done, and it is no suprise to me that Vonage does it given Jeff Citron's background:

Quote:
Citron paid the SEC $22.5 million in 2003 to settle charges regarding his "participation in an extensive fraudulent scheme involving improper use" of SOES. The SEC alleged that Citron falsified account records and executed "millions of unlawful proprietary trades, generating tens of millions of dollars in illegal profits," according to the document. Citron is no longer CEO of Vonage, but he remains as chairman and was given the new role of chief strategist. Citron was banned from the securities industry in the settlement.
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dconnor
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PostPosted: Fri Jul 28, 2006 8:44 pm    Post subject: Reply with quote Back to top

BigTime wrote:
Tell me Daniel, if Vonage is so innocent, why is that... ...managed to stop using Direct Revenue, but Vonage didn't


Reference your source please. It is my understanding that the opposite is true.

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