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mikebrown Posted:
there, Please
check out -

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Hard Wiring - Installation
Hardwiring in a Rental House
On Oct 24, 2017 at 22:29:48

mikebrown Posted:
Hello, I think
you should consult
it with the Expert
they can surely
help you

In The Forum:
Hard Wiring - Installation
Hardwiring in a Rental House
On Jun 24, 2017 at 09:15:34

Haniltery Posted:
For wipe call
history also some
of the offline, in
gengral , it
usually apply to

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How to Delete call history from online account?
On May 09, 2017 at 06:14:26

diana87 Posted:
You have to use
VPN service to
and get free
access while

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Recent calling problem from Egypt
On May 02, 2017 at 17:28:06

dconnor Posted:
What is the main
number on the
account? And
which one is the
virtual number?

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Vonage UK
How do you call 999
On Apr 27, 2017 at 18:52:02

Trafford Posted:
Seems like a
question. We
rely exclusively
on a Vonage system
for our

In The Forum:
Vonage UK
How do you call 999
On Apr 27, 2017 at 10:42:50

diazou Posted:
Hello, It's
compatible with
Android your phone
? Thanks!

In The Forum:
IP PBX for small business
On Mar 28, 2017 at 12:42:33

jeddaisg Posted:
Hi all We have
a Vonage VOIP
system for our
office. Lately,
our call quality

In The Forum:
Ethernet Cable; Wiring schematic? 568-B?
On Feb 23, 2017 at 18:33:52

beast321 Posted:
I don't know if
you heard, that
many more
Dreamcast games
are opened up

In The Forum:
Fax - Tivo - Alarms
Using phone as a dial up modem for Dreamcast Gaming
On Feb 16, 2017 at 03:16:51

Av8rix Posted:
Sorry to start a
new thread on an
old topic but when
I google “Vonage
MAC address

In The Forum:
New adapter and router -- MAC change
On Jan 11, 2017 at 01:07:21

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Vonage Plans Q4 Launch In UK

Vonage In Print News

Vonage Plans Q4 Launch In UK

June 11, 2004

By Ray Le Maistre

London - VON Europe - If the British public doesn't know about Voip just yet, they likely will do soon. Hot on the heels of BT Group plc's (NYSE: BTY - message board; London: BTA) Voip trial announcement comes the news that voice-over-broadband player Vonage Holdings Corp. is set to launch a service in the U.K. in the fourth quarter of this year (see BT Moves Ahead With Mega Project ).

Vonage's executive VP of product development, Louis Holder, told delegates at the VON Europe event in London that BT's consumer Voip announcement "has validated the market," and that he is "investigating the market space," noting that the U.K. is currently adding about 40,000 new broadband subscribers per week at present.

He says he's in partnership talks with "a cable firm with a lot of broadband subscribers, but I can't name them. We'll be launching pretty soon though, probably in the fourth quarter. There are a lot of educated users in the U.K.," he adds.

That partnership model follows on from Vonage's U.S. strategy, where cable firms resell Vonage services under their own brand. By using cable operators as a sales channel, along with direct sales and channel partnerships with retail outlets and websites, the Voip player has signed up 175,000 customers to date, of which about 80 percent are residential users, says Holder.

So who's the potential U.K. cable partner? There are only two such operators in the U.K., but they might not be as willing to join the Vonage appreciation society as some of their U.S. counterparts. Both British cable firms already provide circuit-switched voice to their residential customers as part of a triple play of voice, TV, and broadband. In addition, they also both offer VOIP, as well as POTS, services to their business customers.

Telewest Communications Networks plc (Nasdaq: TWSTY - message board), which has nearly 500,000 residential broadband subscribers, says its consumer division has not been talking with Vonage.

A spokeswoman for NTL Inc. (Nasdaq Europe: NTLI - message board), which has just over 1 million residential broadband users, says she can't comment on the matter, but points out that "talks can sometimes lead nowhere."

So while Holder tries to pin down some channel partners for the British market, he has other considerations before launching into what is already a highly competitive voice market. He says Vonage would have to find a way to take a "tougher price position" than it currently offers in North America, and ensure that its offer "is competitive in terms of its feature set." He also has to sort out a numbering plan with the regulator, Office of Communications (Ofcom).

To be competitive on price with a voice service in the U.K. and not lose a lot of money would take a very low-cost entry strategy, and it seems that's what Vonage has in mind.

According to Rod Hall, a telecom analyst at Dresdner Kleinwort Wasserstein, Vonage plans to deploy the minimum possible infrastructure in the U.K., spending just €500,000 ($600,000) on various media gateways and using the back office system and services it has in the U.S. to support its customers and manage the accounts. Only once it had a certain mass of customers would it then invest in separate customer and service support systems in the U.K..

Hall believes the entry level systems cost for a Voip startup that didn't have existing support infrastructure to fall back on in Europe would be between €5 million ($6 million) and €6 million ($7.2 million).

And the U.K. may not be Vonage's only European target. Holder says the continent is "a good market to get into," and that "broadband penetration doubled last year."

In terms of individual markets, "Sweden looks promising because of high broadband penetration levels, but notes that there is already some Voip competition to the incumbent POTS providers, most notably from fiber-to-the-home player Bredbandsbolaget AB (B2).

Other countries of interest to the Vonage man are France, Spain, and Italy, he says.

And wherever the company launches new services, it'll learn from its experience in Canada, where it recently started offering its services. "Canada was semi-easy, though. There are many similarities with the U.S., and it has good broadband penetration levels. The main differences were in the currency and that there are some French-speaking areas.

One thing Vonage won't do is mention Voip to its new prospective markets. "We have to keep it simple, and stay away from high-tech setups and technical terminology. In North America we call our service broadband telephony, and that's what we'll likely do in Europe too."

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  • Boardwatch, 6/11/04

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