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Vonage Expands International Presence with Investments in Asia Pacific Region

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Vonage Customer Reviews
Salt Lake City: impressions after several months
Salt Lake City: impressions after several months



Review: My First Day With Vonage, Excellent!
Review: My First Day With Vonage, Excellent!



Great Price, No Complaints
Great Price, No Complaints



You need some common sense.
You need some common sense.



Vonage Customer Review: One month with Vonage, and...
Vonage Customer Review: One month with Vonage, and...




Vonage Reviews

Carat Interactive Connects With Vonage


Vonage Press Releases
Agency To Promote Digital Calling Packages for Broadband Phone Company
BOSTON, April 16, 2003 - Carat Interactive, one of the world's largest interactive agencies with over twenty offices around the globe, today announced it has been selected by Vonage for digital marketing services. Based in Edison, New Jersey, Vonage is redefining communications by offering phone services directly to cable and DSL high-speed modem subscribers. The broadband phone service provider has lured 20,000 customers since launching Vonage Digital Voice™ one year ago.



Carat Interactive created and launched an advertising campaign designed to motivate potential customers by informing them that there is a viable alternative to their costly and complicated home phone service. The campaign uses larger rich media ad units including leaderboards, targeted messaging units and skyscraper ad executions to emphasize the unlimited national and local packages offered by Vonage.

"We're working with Vonage to create awareness among the online community that Vonage is the smart choice for residents and small businesses to reduce costly phone bills," said Sarah Fay, President of Carat Interactive. "To accomplish this, we negotiated deals with portals to meet customer acquisition goals, implemented search programs as well as email programs to compete with the major phone services."

"The online campaign will help us source consumers efficiently," said Dean Harris, Vice President of Marketing at Vonage. "Online advertising represents the ultimate test market and through our online efforts we are achieving our aggressive customer acquisition goals.."

For the next several months, the ads will run on such properties as Yahoo!, CNET, UGO, and MSN. The campaign emphasizes Vonage's Premium Unlimited Plan offering unlimited US and Canadian calling including all of the features for free like call waiting and voicemail for only $40 a month.

Carat Interactive was most recently recognized by BtoB Magazine as the 2003 Interactive Agency Winner of the Year. The March 10th issue recognized the agency for its outstanding performance in terms of revenue growth, new business and creative work in 2002

# # #

About Carat Interactive

Carat Interactive is a Digital Marketing Agency passionately committed to growing its clients' businesses by creating more profitable and enduring relationships with their customers across all interactive platforms. Carat Interactive is one of the world's largest interactive agencies with more than twenty offices around the globe. With North American headquarters based in Boston, MA, Carat Interactive has three additional offices in New York, Los Angeles and San Francisco. Carat Interactive is a company owned by Carat, the world's largest independent media agency with more than $15 billion in worldwide billings. Carat Interactive clients include Pfizer, Siebel, RadioShack, Hyatt, UPN, Palm, and Autodesk, among others. For more information on Carat Interactive's services, access the Web site at www.caratinteractive.com

© 2003 Carat Interactive, Inc. All rights reserved.



 
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†AK and HI residents pay $29.95 shipping. ††Limited time offer. Valid for residents of the United States (&DC), 18 years or older, who open new accounts. Offer good while supplies last and only on new account activations. One kit per account/household. Offer cannot be combined with any other discounts, promotions or plans and is not applicable to past purchases. Good while supplies last. Allow up to 2 weeks for shipping. Other restrictions may apply.

1Unlimited calling and other services for all residential plans are based on normal residential, personal, non-commercial use. A combination of factors is used to determine abnormal use, including but not limited to: the number of unique numbers called, calls forwarded, minutes used and other factors. Subject to our Reasonable Use Policy and Terms of Service.

2Shipping and activation fees waived with 1-year agreement. An Early Termination Fee (with periodic pro-rated reductions) applies if service is terminated before the end of the first 12 months. Additional restrictions may apply. See Terms of Service for details.

HIGH SPEED INTERNET REQUIRED. †VALID FOR NEW LINES ONLY. RATES EXCLUDE INTERNET SERVICE, SURCHARGES, FEES AND TAXES. DEVICE MAY BE REFURBISHED. If you subscribe to plans with monthly minutes allotments, all call minutes placed from both from your home and registered ExtensionsTM phones will count toward your monthly minutes allotment. ExtensionsTM calls made from mobiles use airtime and may incur surcharges, depending on your mobile plan. Alarms, TTY and other systems may not be compatible. Vonage 911 service operates differently than traditional 911. See www.vonage.com/911 for details.

** Certain call types excluded.

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